I’ve been sharing inspiration from attending the Craftication Conference last weekend in my spare time. I could only find time this year for 1 of the 4 days but at least it’s better than none! One last bit to share this week if you’re thinking of starting down the “I want to be my own boss” path…or maybe it just keeps crossing my mind!
One of the great parts of attending a small business conference like this, is meeting and listening to actual small business owners. The ones in the trenches with the day job and small business on the side, and the ones who already made the leap to independence and are growing their biz. Very inspiring and no one says it’s easy. Everyone has a story to tell…
…the mom of a pair of 8 year olds has been making sleeping mats & pillows for her girls since they have hardwood floors. Her girls suggested starting a business, so there she was
…the woman who was just filling in when her friend’s business partner moved decided she luved making crafty bottle cap accessories and became a full business partner
…the laid off corporate employee who needed something to fill her time, so she crafted and blogged about a project daily, which turned into paid work doing what she luved
The small business who designed the swag bag “Crafty is as Crafty does”, has grown her business enough that now even her husband is going down his own small biz path! You can check out her edgy small business – I say edgy since most of their saying are at least PG-13 and funny as heck!
Speaking of Swag! the awesome Crafty bag was stuffed with great things and the photo at the top only shows a small amount! Yep, there was a nice stainless steel travel mug, a real size box of organic grahams, sewing things and yummy sweet treats too. As you create your small business, think about an item to create just to spread the word. A local yarn shop provided 3 buttons in a bag, the caramel shop had a mini bag with 2 mini caramels and the website biz had a fun postcard with top 10 tips. The item doesn’t have to be expensive, but each one put thought into connecting the packaging and the item with their business – and don’t forget add your business contact info (someone did)!
Besides swag, business cards were a great way to identify the type of business. Not just the usual white basic cards either! I had a small collection and luved how each one highlighted and connected the business craft.
If you’re starting down the small business path, spend some time being inspired to make a great business card and give away item!